Olivier Rousteing Reimagines Luxury Whisky with Johnnie Walker
Johnnie Walker and Olivier Rousteing unveil Couture Expression, a rare seasonal whisky collection blending couture with craft and emotion.
Johnnie Walker, the world’s leading Scotch whisky, announces a groundbreaking partnership with acclaimed French designer Olivier Rousteing.
Credit: Johnnie Walker
As the first cultural collaborator under the newly launched Johnnie Walker Vault, Rousteing brings his distinctive couture sensibility to a rare and emotive whisky collection: Couture Expression.
Co-created with Master Blender Dr Emma Walker, this limited-edition release comprises four luxurious blends, each inspired by a different season.
From the floral renewal of Spring to the rich contemplation of Winter, the expressions capture both flavour and emotion.
The blends feature exceptionally rare whiskies, including ghost distillates from Brora and Port Dundas, and are housed in handcrafted crystal decanters by Baccarat, draped in metallic tones reflecting the seasons.
Each bottle is topped with a sculptural wing stopper, symbolising Johnnie Walker’s spirit of progress through Rousteing’s creative lens.
This collaboration represents a bold new chapter in luxury whisky, marrying haute couture with blending mastery.
Only 25 bottles of each season will be available globally, priced at $20,000. The collection will be unveiled at an exclusive event in New York on 3 May, with the global release following on 26 May.
